Last Updated: December 2020
- Collection and Use of Personal Information We Collect
The information we collect falls into two categories: (1) information you voluntarily supply us when you visit our Site or retail stores, or otherwise interact with us, and submit your information, such as via a contact form or as part of transaction; and (2) tracking information gathered as you visit our Site or retail stores.
- Personal Information You Provide
When you sign in to access our Site or sign up to attend an event hosted by us or our designates or sign up for our mailing list, you may be asked for information that identifies you, such as your name, date of birth or age, email address and a telephone number, along with additional information we need to help manage your profile (collectively, “Personal Information”). We may retain this information and use it to contact you, inform you about our products and services or events, ensure and demonstrate compliance with law, and assist you in the future and to improve our customer service and product and service offerings.
- Passive Information Collection
We may use third party analytics tools, including Google Analytics, to help us measure traffic, usage, and sales trends by your use of our Site. These tools use various technologies, including cookies or similar technologies, to collect certain information sent by your devices to the Site. In addition, the laws of Ontario requires that we capture CCTV footage within the retail stores. This footage will include images of all customers who enter and interact with us in the retail stores.
- Cookies and Tracking Technologies
We may use web beacons, web bugs, tracking pixels or other methods to track your use of the Site. These tracking methods allow us to understand information about your browsing session. We use the information collected by these methods to help us understand our user’s experience with the Site, understand where traffic is coming from, and to monitor and improve our Site.
- Protection and Use of Personal Information
We understand that data security is a critical issue for our customers and we are committed to safeguarding the Personal Information in our custody and under our control. We have implemented reasonable administrative, technical and physical safeguards in an effort to protect against unauthorized access, use, modification and disclosure of Personal Information in our custody and control. By using the Site or providing Personal Information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the Site. If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on the Site or sending an email to you.
We use Personal Information for the following purposes:
- To fulfil transaction requests and improve our service to you;
- To communicate with you;
- To respond to inquiries, send you information and updates and/or other requests; and
- To comply with legal and regulatory obligations.
- Sharing your Personal Information
We do not sell, trade, or rent your Personal Information to others. We may share the categories of Personal Information provided with our service providers and third parties that we partner with to assist us in various functions, including providing technological support and performing security and anti-fraud services, providing you with our services and products, and providing you with communications and marketing information on our behalf. These third parties have access to your Personal Information only to perform specific tasks on our behalf and are obligated not to disclose or use your Personal Information for any other purpose.
Your Personal Information may be disclosed to a third party if we are required to do so because of an applicable law, court order or governmental regulation, or if such disclosure is otherwise necessary in support of any criminal or other legal investigation or proceeding. Your Personal Information may be disclosed to a third party if the disclosure is reasonably related to the potential or actual sale or other disposition of all or part of our business or assets.
We may share aggregated or de-identified information with third-party partners, affiliates, or service providers for the purposes outlined above.
- Data Retention
We will retain your information for as long as needed to provide you the Site’s services, for Satica’s valid business purposes, and as necessary to comply with our legal obligations, resolve disputes, defend our legal rights, and enforce our agreements.